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Graphic design

Social media

Creating social media graphics is complex as each platform and medium uses a unique set of sizes.

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From LinkedIn images like the one shown to Instagram posts and stories, Kyle has been making social media-sized graphics for over 8 years.

Digital ads

Ad images and videos are what draw people into your campaigns, so being concise while providing enough information about your offer is a balancing act.

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It took time to refine the ad shown but this was an ad that produced many clients for Shift to Strength.

An ad showing a personal trainer and his client on a leg press machine with a 50% off 8 weeks of online personal training offer.
E-books

E-books are great at generating leads for a sales pipeline, including the one shown.

 

Fitness on the Fly was created at Shift to Strength to give people workout program ideas and inspire them in the kitchen with high-protein recipes.

A look inside an e-book that shows a full-body workout chapter with a sneak peak of a detailed full body workout.
Print

Even in a digital era, print-focused collateral is still very much utilized. Using Adobe Creative Suite, Kyle has designed anything from simple event posters and flyers to facility schedules and alert signage.

A poster outlines details of a 25-year anniversary event for a YMCA building in Edmonton.
Web banners

In some instances where text cannot be applied in a website's CMS, creating a graphic like the one pictured can help emphasize a campaign.

An ad for the YMCA showing they are hiring. You should apply today to begin a meaningful career!

©2024 by Kyle Fernandes Dias

  • LinkedIn
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